Reach Thousands of Retailers, In Person and Online
Borong Direct is the seller side of the Borong marketplace. List your products once and they become visible to thousands of verified retailers across Malaysia, Indonesia, and beyond. Borong handles payment processing and pays you directly, while your customers get the option of up to 60-day payment terms. There are no set-up fees and no commitments, and your existing offline relationships and sales reps keep working alongside the channel rather than being replaced by it.
A Wholesale Channel That Runs Alongside How You Already Sell
Most wholesalers already have customers, sales reps and a way of taking orders. The problem is reach: growing beyond the retailers your team can visit means hiring more reps or waiting to be found. Borong Direct adds a digital channel on top of what you already run, without rebuilding any of it.
You get a B2B store of your own, order management, and access to the retailers buying on the Borong marketplace. Borong processes the payments and pays you directly, so extending terms to a customer does not mean carrying the risk yourself.
What Borong Direct Gives You
Reach Verified Retailers Across the Region
Reach thousands of verified retailers across Malaysia, Indonesia, and more. Sign up to start selling in Borong's B2B marketplace. No set-up fees. No commitments.
Start selling
Payment Processing Handled, Terms Your Buyers Want
We take care of payment processing, pay you directly, and even offer up to 60-day payment terms for your customers.
See how payments work
Your Own Store, With Order Management Built In
Create your own B2B store to grow efficiently with easy order management, plus free marketing and customer tools.
Create your store
Insights That Help Your Reps Close Faster
Equip your sales reps with insights to close every order faster. Serve your offline wholesale customers in a better way.
Equip your team
Frequently Asked Questions
For more questions, reach out to supplier@borong.com.
What is Borong commission structure?
Borong charges sales commission on marketplace orders, with introductory support for new sellers.
How do order fulfilment and shipping work?
Sellers manage product fulfilment with support from Borong tools and operations workflows.
How and when do I get paid?
Payment disbursement is made to your registered bank account after successful order fulfilment.
Can I use Borong when I already have sales reps?
Yes. Borong Direct can support existing sales representatives and offline customer relationships.
Ready to Grow Your
Wholesale Business?
Register as a seller and start reaching verified retailers on the Borong marketplace. No set-up fees, no commitments, and payment processing handled for you.